Craft Resource Center (CRC) helps informally organized artisan groups to develop self-sustaining businesses, seeking to develop economic self-sufficiency for a vulnerable segment of society through traditional handcrafting skills. CRC provides marketing, design, finance, and exporting assistance to a large number of artisan groups across India. They also provide raw materials, production coordination between groups, and additional training. CRC considers artisans more important than products. This concern for artisans translates into a broader commitment to help others within the CRC network. Because of their coordination of craft production between different artisan groups, artisans have a high level of connection and cooperation. Artisan groups have been able to work together in partnership in times of need.
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