Pekerti stands for Pengembangan Kerajinan Rakyat Indonesia, meaning Indonesian People’s Handicraft Foundation. Pekerti Foundation works to supplement the incomes of subsistence farmers and rural people through development and sale of traditional crafts. Pekerti provides training in domestic marketing, and services for export marketing. For this purpose, Pekerti established a nonprofit trading company, Pekerti Nusantara. Pekerti Nusantara is closely linked with all Indonesian alternative trade organizations and helps disadvantaged rural artisans to upgrade their production, business and marketing skills. To accomplish its goals, Pekerti Nusantara stresses quality control, training and working together cooperatively. In addition, Pekerti assists artisans by offering loans, school scholarships, help with medical expenses and emergency aid in disasters.